Getting the Best AI Performance
A practical guide to reviewing and improving your AI chatbot
Good News: When you add your website, we automatically generate AI instructions and crawl up to 50 pages to create your knowledge base. Your AI is ready to go - this guide helps you review and improve it.
Your Starting Point
After adding your website, Asyntai automatically:
Generates Instructions
AI analyzes your website and creates custom instructions about your business, products, and services.
Crawls Your Website
Up to 50 pages are automatically crawled and added to your knowledge base.
Important: While automatic crawling is the fastest and easiest way to get started, be cautious - your website may contain outdated information, old pricing, discontinued products, or pages you don't want the AI to reference. Always review what was crawled. If your website contains outdated, confusing or inaccurate information, consider removing the crawl from your knowledge base.
Step 1: Review Your Pre-Generated Instructions
First, check if the auto-generated instructions accurately represent your business.
Check for:
- Business name & description - Is it correct?
- Products/services - Are they accurate and current?
- Pricing - Is it up to date?
- Policies - Are shipping, returns, etc. correct?
- Contact information - Phone, email, hours accurate?
If something is wrong or missing, edit the instructions directly. You can type anything you want - the AI will follow your guidance.
Step 2: Test Your AI
Now test how your AI responds to real questions.
Ask questions like:
- "What do you sell?"
- "How much does [product] cost?"
- "What's your return policy?"
- "How can I contact you?"
- "Do you ship to [location]?"
Happy with the responses? Great, you're done! If not, continue to Step 3.
Step 3: Improve AI Responses
If the AI's answers aren't quite right, you have two options:
Simple rule: Start with instructions - write whatever you want there. Use knowledge base for files, URLs, crawled pages, or when you run out of space in instructions.
Adding FAQ Pairs
FAQ pairs are the easiest way to teach your AI specific answers to common questions.
Add question-answer pairs for topics the AI doesn't handle well:
The AI will use these answers when customers ask similar questions, even if worded differently.
Write Whatever You Want
There's no required format or template for instructions. Just write in plain text - the AI understands natural language.
Key point: You don't need to follow any specific format. Write however makes sense for your business - bullet points, paragraphs, lists, whatever works.
Example: Sales-Focused Instructions
Want your AI to be more proactive about selling?
## SALES BEHAVIOR
Act as a friendly sales assistant who genuinely wants to help customers find the right product.
When talking to customers:
- Ask about their needs and use case before recommending products
- Highlight benefits, not just features
- Mention current promotions or deals when relevant
- Suggest complementary products ("This pairs well with...")
- Create urgency when appropriate ("Only 5 left in stock" - if connected to real-time data feed)
After answering a question:
- Ask if they'd like to see the product
- Offer to help them complete their purchase
- Mention free shipping thresholds ("Add $20 more for free shipping!")
Handle objections:
- Price concerns: Mention value, warranty, or payment plans
- Comparison shopping: Highlight what makes us different
Example: Brief and Direct Style
Want short, to-the-point answers?
## RESPONSE STYLE
Keep all responses brief and direct.
- Use short sentences
- Use bullet points for lists
- Answer the question first, then offer to elaborate
- Never write more than 3-4 sentences unless the customer asks for details
- Avoid filler phrases like "I'd be happy to help you with that"
Managing Your Crawled Content
If the automatically crawled content contains outdated or incorrect information, you can delete the entire crawl and start fresh.
Consider deleting the crawl if:
- It contains outdated pricing or promotions
- It references discontinued products
- Policies or terms have changed
- The information is generally inaccurate
Note: You can only delete an entire crawl, not individual pages from it.
Tip: Instead of relying on automatic crawling, you can manually add specific URLs you want the AI to know about. This gives you more control over exactly what information the AI has access to.
Keeping Information Up to Date
Your AI is only as accurate as the information it has. There are two ways to keep it current:
Quick Checklist
Ongoing Improvement
Your AI gets better over time as you refine it based on real conversations.
Check Knowledge Gaps
See questions your AI couldn't answer confidently. Add FAQ pairs or knowledge base entries to fill these gaps.
Learn moreReview Chat Logs
Read real customer conversations. Identify where the AI could improve and update instructions accordingly.
Learn moreKeep Information Current
When you change prices, policies, or products - update your instructions and knowledge base to match.
Related Documentation
- Knowledge Base - Add PDFs, URLs, and FAQ pairs
- Test Your AI - Preview responses before going live
- Knowledge Gaps - Find questions AI couldn't answer
- Escalation - Set up human handoff