An AI assistant for Brilliant Directories websites
Why directories need a guide
Brilliant Directories powers business directories, professional associations and local guides. These sites hold hundreds or thousands of listings, and visitors do not always know where to start.
An assistant asks what they need and points them to the right category, filter or page. It feels like a helpful front desk for your whole directory.
Serving two audiences
A directory has two sides: people looking for a business, and businesses paying to be found. Each side asks different questions, and both matter to your revenue.
The assistant answers searchers with categories and listings, and answers business owners with plans, benefits and sign-up steps, all from your own pages.
Selling memberships
Business owners often visit the pricing page several times before they join. Small doubts about visibility, reviews or contracts hold them back.
The assistant explains what each plan includes and how listings appear. When an owner wants help, it saves their details so your team can follow up while interest is high.
Staying neutral and accurate
Visitors trust a directory that treats its members fairly. Made-up rankings or claims would damage that trust quickly.
You control what the assistant says with instructions. It can stick to facts from listings and your guides, and send people to filters instead of picking favourites.
Learning from every question
Every chat is saved, so you can see what visitors look for and which categories feel thin. Questions from businesses show which plan benefits need clearer copy.
Use this to recruit members in popular categories, improve your join page and add help articles where members get stuck.