An AI widget that turns your website into a conversation
One line of JavaScript adds an intelligent AI widget to any website. It reads your content, understands visitor questions, and delivers accurate answers in seconds — no setup, no training data, no ongoing maintenance.
See the AI widget in action on any website
Enter a website URL and watch the AI widget answer visitor questions using the site's own content
Reads your website and answers questions like someone who works there
Every website has information that visitors struggle to find. Buried in subpages, scattered across blog posts, hidden behind navigation menus. The Asyntai AI widget crawls up to 50 pages of your site and builds a knowledge base from the content it finds. When a visitor asks a question, the AI searches that knowledge base and responds with an accurate, specific answer drawn directly from your own words. No manual data entry. No spreadsheets of Q&A pairs. The AI uses what you have already published.
- Works from your existing content — nothing to prepareThe AI reads your pages the way a new employee would read company materials on their first week. Product descriptions, service pages, pricing tables, FAQ sections, about pages, blog posts — it absorbs all of it and uses it to answer visitor questions. You do not write training data or build a knowledge base manually. Your website is the knowledge base.
- Answers in 36 languages, automaticallyThe AI detects each visitor's language and responds in kind. A visitor from Brazil asks in Portuguese and gets a Portuguese answer, even if your site is written entirely in English. Thirty-six languages supported with automatic detection — no configuration, no separate widget instances, no translation files to maintain.
- Stays accurate because it stays groundedThe AI does not make things up. It answers from your published content and tells visitors when it does not have the information to answer a question. You control the boundaries through custom instructions — tell the AI what topics to cover, what to avoid, and when to collect a visitor's contact information instead of guessing.
Turns passive visitors into active conversations
Most websites work like a brochure. Visitors scroll, skim, and leave. The AI widget changes the interaction model by inviting visitors to ask questions instead of hunting for answers. A visitor who would have bounced after 15 seconds of scanning your homepage stays for a two-minute conversation that ends with their email in your inbox. The widget sits in the corner of every page, ready to engage anyone who has a question — and on most websites, that is nearly everyone.
- Captures leads through conversation, not formsContact forms collect a name and an email. The AI widget collects context. A visitor explains what they need, asks questions, gets answers, and shares their information naturally — because the conversation gave them a reason to. You receive a lead with full context about what the visitor cares about, not a one-line form submission.
- Available around the clock without staffing costsThe AI widget answers questions at 3 AM on a Sunday with the same accuracy as noon on a Tuesday. No shifts, no coverage gaps, no "we'll get back to you during business hours." Visitors who browse outside working hours — and that is most of them — get the same experience as everyone else.
- Handles repetitive questions so your team handles valuable onesEvery business has a set of questions that get asked constantly — pricing, hours, shipping policies, service areas, return processes. The AI resolves these instantly using your website content, freeing your team to focus on the conversations that actually require human judgment, negotiation, or empathy.
- Adapts to any industry without configurationThe AI widget does not need to know your industry. It reads your content and adjusts. A law firm's widget discusses practice areas. A SaaS company's widget explains features. A restaurant's widget covers the menu and hours. Same product, same setup process, completely different conversations — because the content drives the answers.
Add the AI widget to your website
One snippet of JavaScript and your website gains an AI-powered conversation layer. The AI reads your content automatically — no integrations, no technical setup, no developers required.
- Sign up at Asyntai and enter your website URL. The AI crawls up to 50 pages — product pages, service descriptions, FAQs, blog posts, about pages — and builds the knowledge base automatically.
- Copy the script tag from your Asyntai dashboard.
- Paste the snippet into the <head> section of your website. Works with WordPress, Shopify, Squarespace, Wix, Webflow, custom HTML, or any other platform.
- Write custom instructions to shape how the AI interacts with visitors — for example, "always collect an email address before the conversation ends" or "when someone asks about pricing, mention the free consultation."
<script src="https://asyntai.com/widget.js"
data-id="your-site-id" async>
</script>
</head>
# Your website, now with AI.
AI widget — frequently asked questions
Common questions from businesses evaluating an AI widget for their website.
What kind of websites does the AI widget work on?
Any website with content the AI can read. Business websites, ecommerce stores, SaaS products, professional services, educational institutions, nonprofits, restaurants, healthcare practices — if your site has pages that describe what you do, the AI widget can answer questions about it. It works on any platform: WordPress, Shopify, Squarespace, Wix, Webflow, custom-built sites, or anything else that supports a script tag in the HTML.
How does the AI know what to say?
The AI crawls up to 50 pages of your website and builds a knowledge base from your published content. When a visitor asks a question, the AI searches that knowledge base and constructs an answer using your own information. It does not invent facts or pull from external sources. If the answer is not in your content, the AI says so and can offer to collect the visitor's contact information for follow-up.
Does the widget slow down my website?
No. The widget loads asynchronously, meaning it does not block your page from rendering. Visitors see your website at full speed, and the AI widget appears once it has loaded in the background. The script is lightweight and hosted on fast infrastructure.
Can I control what the AI says?
Yes. Custom instructions let you define rules in plain English. You can tell the AI to focus on specific topics, avoid certain subjects, always collect visitor emails, route complex questions to your team, or use a particular tone. The AI follows these rules in every conversation.
What languages does the AI widget support?
The AI detects each visitor's language automatically and responds in kind — 36 languages supported. A visitor who writes in Japanese gets a Japanese answer. A visitor who writes in Spanish gets a Spanish answer. You do not need to configure anything. The AI handles language detection and response automatically, even if your website is only written in one language.
How much does it cost?
The Free plan gives you 100 messages per month on one website — enough to test the AI widget on your site with real visitors. The Starter plan at $39/month covers 2,500 messages across 2 websites. The Standard plan at $139/month handles 15,000 messages on up to 3 websites and includes advanced features like Custom Tools for connecting the AI to external systems. The Pro plan at $449/month supports 50,000 messages across 20 websites.
Can the AI widget connect to my other systems?
On the Standard plan ($139/month) and Pro plan ($449/month), you can use Custom Tools to connect the AI to any system with a REST API. The AI can query your inventory, check order status, look up appointment availability, or pull data from a CRM — mid-conversation, in real time. On the Free and Starter plans, the AI answers from your website content only.
What happens to visitor data?
Conversations are encrypted in transit and at rest. Information visitors share in chat — names, emails, questions — is stored in your Asyntai dashboard where you can review, export, and delete it. Asyntai does not sell or share visitor data with third parties. The AI does not store or access data beyond what visitors voluntarily share during conversations.
How long does setup take?
Under five minutes. Sign up, enter your website URL, wait for the AI to crawl your pages (usually under a minute), copy the script tag, and paste it into your site. The AI widget is live immediately. You can refine its behavior with custom instructions at any time — no need to get everything perfect before launching.
What happens when your website can hold a conversation
There is a gap on every website between the information that exists and the information visitors actually find. Your pages are thorough. Your content is accurate. But a visitor lands on your homepage, scans it for eight seconds, and leaves — not because the answer was missing, but because they did not know where to look. An AI widget closes that gap by turning your static pages into a conversation. The visitor types a question. The AI searches your content. The answer appears in seconds. No clicking through navigation menus, no scanning long pages, no opening five tabs and comparing paragraphs. Just a question and an answer.
This is not a new concept. Live chat has existed for decades. But live chat requires a person on the other end — and the economics of staffing a chat window have never worked for most businesses. You either pay someone to sit and wait for messages, or you use a "live chat" widget that actually shows "leave a message" 90% of the time because nobody is available. The AI widget removes the staffing equation entirely. The AI is always available, always instant, and always accurate — because it answers from your content, not from memory or improvisation.
The difference between a website with an AI widget and a website without one shows up most clearly in the numbers you never see. The visitor who left after 12 seconds because they could not find your pricing. The prospect who wanted to know if you serve their area but gave up after checking three pages. The potential customer who had one specific question about your return policy but did not want to call or email and wait. These are invisible losses — people who came to your website ready to engage and left because the format did not meet them halfway. An AI widget catches them at the moment of curiosity and gives them what they need.
Installation is deliberately simple because the biggest barrier to adopting any new tool is the effort of getting started. One script tag in the head section of your HTML. That is the entire technical requirement. The AI crawls your website, reads your pages, and starts answering questions. You do not prepare training data. You do not map out conversation flows. You do not hire a developer. If you can paste a line of code into your website — or ask someone to do it for you — you can have an AI widget running in five minutes. The simplicity is not a limitation; it is the design.
Custom instructions give you control without complexity. You write rules in plain English: "always ask for the visitor's email before ending a conversation." "Never discuss competitor products." "When someone asks about pricing, mention the free trial." The AI follows these rules in every interaction. This is not a drag-and-drop flowchart builder or a decision tree editor. You write sentences describing how you want the AI to behave, and it behaves that way. If you can write a paragraph explaining how you would brief a new employee, you can configure the AI widget.
The multilingual capability matters more than most businesses initially realize. Even if you operate in a single country, your website attracts visitors who think and type in different languages. A dentist's office in Houston has patients who are more comfortable in Spanish. A B2B software company gets inbound traffic from Japan, Germany, and Brazil. An online store ships internationally and receives inquiries in a dozen languages. The AI widget detects each visitor's language automatically and responds in kind — 36 languages, no configuration. Your English-language website suddenly speaks to the world.
Lead capture through conversation works differently than lead capture through forms. A form asks for information. A conversation earns it. When a visitor has a two-minute exchange with the AI — asks questions, gets helpful answers, feels understood — sharing their email address feels natural. It is the difference between a toll booth and a handshake. The AI collects contact information because the visitor wants to continue the relationship, not because a pop-up demanded it. The leads you receive come with context: what the visitor asked about, what they cared about, what problem they are trying to solve. A form gives you a name and an email. The AI widget gives you a story.
After-hours engagement is where the ROI calculation becomes obvious. The majority of website traffic for most businesses arrives outside traditional working hours. Evenings, weekends, holidays, lunch breaks. These are the moments when people have time to research, compare, and consider. Without an AI widget, your website offers a static experience during exactly the hours when visitors are most receptive. With one, every visitor at every hour gets the same quality of interaction. The midnight browser and the Tuesday-afternoon prospect receive identical attention.
The question of accuracy comes up immediately, and it should. Businesses worry that an AI on their website will say something wrong, make a promise they cannot keep, or confuse a visitor with fabricated information. This is a legitimate concern with general-purpose AI tools. The Asyntai widget addresses it by grounding every answer in your published content. The AI does not generate creative responses from a general knowledge base. It searches your pages, finds the relevant information, and presents it. When the answer is not in your content, the AI says so. You can reinforce this with custom instructions: "never speculate about features we have not announced" or "if the visitor asks about pricing for enterprise, collect their email and tell them a team member will follow up."
Scalability is built into the model because the widget handles each conversation independently. Whether your website gets 50 visitors a day or 5,000, the AI answers every question with the same speed and accuracy. There is no queue. There is no wait time. There is no "all agents are currently busy" message. The 5,000th visitor of the day gets the same instant response as the first. This matters most for businesses with seasonal traffic spikes, product launches, or viral moments — exactly the times when human support capacity fails.
The widget adapts to your business without you telling it what your business is. A real estate agency installs the AI widget and visitors start asking about listings, neighborhoods, and open house schedules. A fitness studio installs it and visitors ask about class schedules, membership prices, and trainer qualifications. A law firm installs it and visitors ask about practice areas, consultation fees, and case processes. The AI does not need an industry template or a vertical-specific configuration. It reads your content and responds to whatever visitors ask about. The versatility comes from the approach — content-grounded answers, not pre-programmed scripts.
For businesses that want the AI to do more than answer questions, Custom Tools on the Standard and Pro plans let you connect the widget to external systems. The AI can check inventory levels, look up order status, query appointment availability, or pull account information — all mid-conversation, all in real time. A visitor asks "is the blue jacket still available in medium?" and the AI checks your inventory API and answers. This turns the widget from an information tool into a functional assistant. But the core value — answering questions from your website content — works on every plan, including the free one.
The pricing structure reflects the range of businesses that use the widget. The Free plan at 100 messages per month on one website is genuinely free — no credit card, no trial expiration. It exists so you can test the AI on your actual site with real visitors before committing. The Starter plan at $39/month covers 2,500 messages across 2 websites, which fits most small businesses. The Standard plan at $139/month handles 15,000 messages on 3 websites with Custom Tools for system integrations. The Pro plan at $449/month supports 50,000 messages across 20 websites — built for agencies, multi-brand companies, and businesses with high traffic.
What you are really adding to your website is not a chatbot. It is a layer of intelligence that sits between your content and your visitors. Your pages contain the answers. Your visitors have the questions. The AI widget connects the two. It does not replace your content strategy, your sales team, or your customer support infrastructure. It makes all of those things work harder by ensuring that the information you have already published actually reaches the people who need it, at the moment they need it, in the language they speak.